Collectif are one of those shops that I was sure we'd have raved about before. Forties and fifties inspired dresses, in flattering cuts from sizes 6-22, at affordable prices? This has Domestic Sluttery written all over it.
Collectif's tagline is 'vintage styles for modern life', which sums up how wearable their dresses are. These aren't vintage frocks you'll wheel out for themed parties; you'll be wearing these dresses every day. The tiki hibiscus dress above has a glorious summery print and a bamboo-buckled belt (very satisfying to say) to cinch your waist in. It's £59.50.
fitted pencil dress - you'd need nothing more than red lipstick to finish the look - or with a full circle skirt that's perfect for swing dancing or just swishing around in. It's £50 or £55, depending on how much swoosh you want.
No need to go to Hawaii when you can bring Hawaii to you, in this glorious floral print. This blue hibiscus dress is £55. It'll "brighten up any winter day", says the description. Steady on, Collectif, I'm thinking of picnics and outdoor bars, not 80 denier tights and cardigans. (They're right though, imagine how cheering this will be in November.)
Tear yourself away from the dresses as Collectif do a whole range of vintage-esque clothes and accessories, like this cardigan. I love swallow tattoos. Likelihood of me getting one: 0%. Likelihood of me getting this swallow cardigan: 150%. Especially as it's £35.
The cherries are BACK, this time dancing around on a halterneck bikini top with high waisted bottoms. Think of this as a gateway outfit from a one-piece swimsuit to a full bikini. Or just an ultra cute bikini, whichever. It's £50.
Explore their sale section too - there are some real gems in it like these bird cameo earrings for just £5.